19 Nov

Building quality links for your website

If your website has a good number of incoming links Google will probably rank it higher in organic search. Google believes that calculating links and taking in to consideration such things as the anchor text is an effective method of determining a websites authority. Here is how you can build quality incoming links for your website

Use effective anchor text – you should a consistent theme of anchor text so that search engines will be able to determine the overall theme of your website. A more effective use of anchor text is to describe the content of the page being linked to directly in anchor text.

Directory submissions – Submitting links to directories represents and easy and proven way of link building.  Your first directory submissions should be at DMOZ and Yahoo; those two are guaranteed to provide you with a high quality authoritative link.

Article directory submission – you can generate a large number of incoming links to your website by submitting articles to article directories.Articlesbase.com & Ezinearticles.com are very good article directories.

Community participation – Participating in online communities such as blogs and social media websites is an effective strategy for building quality links and generating   traffic.

One way links – this can be one of the most difficult ways of obtaining a link as it involves you asking a webmaster to link to your website without you linking back. This method is likely to produce good results because the links will be coming from handpicked websites that meet the criteria you desire.